Migrating from Magento to Shopify: what does it look like?

Magento 2 has been live since December 2015. The widely known Magento 1 is now officially end-of-life and was completely revamped and released as Magento 2. The widely known Magento 1 is now officially end-of-life and was completely revamped and released as Magento 2. Although a number of web shops have made the switch to… Continue reading Migrating from Magento to Shopify: what does it look like?

Cialdini’s principles of persuasion – Reciprocity

This first part in a series of 7 articles on Cialdini’s principles is about reciprocity. What exactly does it mean and how do you apply it? You decide what you decide? Think again. Most choices we make unconsciously. And that’s not surprising considering we live in a fast-paced and increasingly complex world. We just don’t… Continue reading Cialdini’s principles of persuasion – Reciprocity

Shopify introduces ‘one page checkout’ and new Checkout Editor

Shopify is introducing a “one page checkout” for all merchants and a new Checkout Editor for Plus merchants. With this, the e-commerce platform aims to ensure fewer abandoned shopping carts and more opportunities to tailor the checkout page to the merchant’s needs. One page checkout The so-called “one page checkout” that Shopify is introducing for… Continue reading Shopify introduces ‘one page checkout’ and new Checkout Editor

B2B e-commerce Shopify

Opportunities and possibilities. More and more B2B companies are offering sales opportunities through their web shop to business customers. A study by Forrester found that in America, B2B revenue is already well in excess of B2C revenue. Tegelijkertijd geeft meer dan 90% van de B2B-klanten daar aan dat ze graag online herhalingsaankopen doen. What about… Continue reading B2B e-commerce Shopify

Het einde van Magento 1

Het einde van Magento 1 komt nu echt in zicht. Tenminste, als je zelf helemaal niks doet. De end-of-life-datum van Magento 1 is inmiddels officieel vastgesteld, namelijk juni 2020. Dit geldt voor zowel Magento Commerce als Magento Open Source. Maar op dit moment zijn er nog altijd behoorlijk veel Magento 1 webshops. Wat betekent de… Continue reading Het einde van Magento 1

Slechts 30% van Nederlandse Magento shops overgestapt op Magento 2

Het exacte aantal Magento webshops is niet eenvoudig vast te stellen, maar het lijkt om een aanzienlijk aantal webshops te gaan dat momenteel nog op Magento 1 draait.Wereldwijd zijn er ruim 209.000 Magento webshops bekend, waarvan er 56.000 – ongeveer 27% – inmiddels op Magento 2 draaien.In Nederland is Magento vertegenwoordigd met ruim 13.000 shops.… Continue reading Slechts 30% van Nederlandse Magento shops overgestapt op Magento 2